True ROAS Calculator

Account for COGS, fees, refunds, and customer lifetime value to see your real breakeven ROAS, max CPA, and net profit, not just what your ad platform reports.

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Gross Margin / Order
$0.00
0.0% margin
Breakeven ROAS
0.00×
min to cover ad costs
Max CPA
$0.00
breakeven threshold
Monthly Net Profit
$0.00
0.0% net margin
Metric Value Status

Customer LTV: 6-Month Projection

First order revenue$0.00
Repeat revenue (6 mo)$0.00
Total LTV revenue (6 mo)$0.00
Total COGS over 6 mo$0.00
LTV profit (6 mo)$0.00

Monthly Store Performance

Paid traffic visitors0
Orders from paid ads0
Total monthly revenue$0.00
Total marketing cost$0.00
ROAS (paid ads)0.00×
MER (blended)0.00×

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